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Director, NIL Business Development & Partnerships - Sports

New York, NY, USA


About the Role

As the Director, Business Development & Partnerships in our Sports Division at WME, your primary goal will be to strategize, source, negotiate, and service athlete deals on behalf of our agency’s clients – specifically our collegiate NIL athletes across all sports. On a daily basis we speak to brands directly, ad agencies, and to third party talent brokers to discuss ways we can partner our talent with brands to the benefit of both. These partnerships include traditional advertising campaigns (TV commercials and Print), licensing, and non-traditional forms of advertising and marketing outreach such as PR campaigns, brand sponsored personal appearances, digital content and social media.

III. Essential Functions:

Originate, direct, develop and implement marketing schemes, methods, and strategies through the use of our existing client roster
Develop, manage and nurture new business partnerships to accomplish revenue goals
Effectively communicate and present research to key stakeholders (agents and clients) across the organization and provide strategies to target new opportunities
Possess and present a solid understanding and track record of developing sound marketing strategies and opportunities that drive revenue
Act as a representative for an athlete when negotiating a new contract, contract extensions, or endorsement signings
Review market trends and the latest contract signings, make offers and counteroffers
Explain contract details to players while keeping the athlete’s best interests in focus
Oversee Player Marketing and Promotional Strategies
Assess and Sign New Talent
Scout/assess new talent and contact players seeking representation


About the Company

Endeavor is a global entertainment, sports and content company, home to the world’s most dynamic and engaging storytellers, brands, live events and experiences. The company is comprised of industry leaders including entertainment agency WME; sports, fashion, events and media company IMG; and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation; marketing and licensing; content development, distribution and sales; event management; and a number of direct-to-consumer offerings.

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