Adidas and Ye Officially Finalize Their Divorce

Adidas reached an out-of-court settlement with rapper Ye that officially ends their partnership, the company said on its earnings call Tuesday. The German sportswear giant split with Ye, formerly known as Kanye West, in October 2022 following antisemitic comments. Unfurling the partnership been a multifaceted headache for the company: Adidas lost more than $600 million in sales in the quarter it halted the Yeezy shoe line, faced a lawsuit from investors who claimed the company didn’t warn them about Ye’s problematic behavior, and had to figure out what to do with all the shoes.