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Amateurism Is Dying, but It’s Business As Usual at the Men’s Final Four

Apr 8, 2024

Amateurism, or at least the NCAA’s version of it, is dying. Between several federal court and National Labor Relations Board cases, the NCAA could be anywhere between one and five years away from its business model being completely struck down, with athletes being deemed employees with the right to unionize.

But at this year’s men’s Final Four in Phoenix, the conversations about college sports’ existential crisis amounted to little more than a whisper. This weekend, there were only two publicly announced events related to it, and neither of them received major fanfare. Coaches chatted about the prospect of employment, but there were no official proposals addressed, one source tells Front Office Sports.

Source: Front Office Sports

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