top of page

Another Court Sides With Zion Williamson’s Years-Old Firing of Unregistered Agent

May 10, 2024

Zion Williamson won a legal battle Monday over his former marketing agent, Gina Ford, who wanted $100 million from the Pelicans’ forward for breaching their contract. A federal appeals court upheld an earlier ruling that said Williamson was allowed to exit their five-year agreement—signed in 2019 while he was still at Duke— because Ford wasn’t registered as an agent in North Carolina, and failed to include a legally required clause to alert the player that he would forfeit his college eligibility by signing.

Williamson signed with Ford’s agency, Prime Sports Marketing, in April 2019, when he had already declared for the NBA draft. Those were the days before NIL, when college athletes weren’t allowed to do marketing deals. Williamson signing with an agent while still in college would’ve killed his eligibility—even though he didn’t intend to come back, going No. 1 in the draft.

Source: Front Office Sports

bottom of page