Aug 18, 2022
The Big Ten’s massive new media rights deals are official.
The conference announced Thursday that it reached distribution agreements with Fox, CBS, NBC and Peacock, NBCUniversal’s streaming service. The agreements will officially begin July 1, 2023 and run through the 2029-30 football season, making it a seven-year deal in all.
The Big Ten called its new deals “the most comprehensive in all of college sports.” And according to multiple media outlets, the new agreements are worth more than $7 billion over that span of seven years. CBS and NBC are each paying around $350 million per year for their Big Ten broadcast packages, per multiple reports.
Notably, Big Ten conference games will no longer air on ESPN for the first time in 40 years after the network pulled out of negotiations last week. ESPN has an exclusive 10-year deal with the SEC that begins in 2024-25.
Source: Yahoo Sports