H&R Block Expands Its ‘A Fair Shot’ NIL Campaign With Female Student Athletes

Mar 21, 2022

H&R Block, Inc. has signed sponsorship deals with University of Iowa sophomore guard Caitlin Clark and University of South Carolina junior guard Zia Cooke as part of a new program from the tax preparation company aimed at investing in female college athletes.

H&R Block would not disclose the financial details of its pacts with Clark and Cooke, but it noted that the deals are for “above market rates.” The company placed a total value of $1 million on the program across all of its participants. But that includes tax preparation and financial advice, so the exact amount of cash H&R Block is shelling out to players could not be learned.

H&R Block has just announced new name, image and likeness deals with six additional female student athletes as part of its commitment to provide $1 million in sponsorships and support for female college athletes.

Source: Forbes/Business of College Sports)
(Photo by: Associated Press)