Indiana colleges, players navigating new NIL rules

Aug 27, 2021

Hundreds of college student-athletes across the country have started signing endorsement deals and social media contracts, using their names and images to promote products or causes under rules the NCAA approved this summer.

Universities are embracing the learning opportunities as well, even as they grapple with the policies and implications of the change, which took effect July 1 and for the first time allows student-athletes to profit on their own name, image and likeness.

But in Indiana, which does not have a law about college-athlete name, image and likeness (Illinois, Kentucky, Michigan and Ohio all do), the finer details of what student-athletes can and can’t do are dictated by each school.

Source: Mickey Shuey (Indianapolis Business Journal)