March Madness brand will be used for DI Women’s Basketball Championship

Sep 29, 2021

The NCAA Division I Women's Basketball Championship will use March Madness marketing and branding beginning with the 2022 tournament, which culminates with the Women's Final Four on April 1-3 in Minneapolis.

That was one of the recommendations from a comprehensive external review of gender equity issues in connection with NCAA championships, including issues that arose during the 2021 Division I Men's and Women's Basketball Championships

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