NFL Thanksgiving games averaged 29.7 million viewers, highest since 1998

Nov 30, 2021

The NFL saw its biggest average audience for Thanksgiving games in 23 years.

The league announced today that the three Thanksgiving games (Bears-Lions, Raiders-Cowboys and Bills-Saints) averaged 29.7 million viewers, which was the highest average viewership for Thanksgiving games since 1998, when there were two games and those two also averaged 29.7 million.

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