top of page

NWSL’s Team Values Are Perhaps the Clearest Sign of League’s Growth

Mar 15, 2024

Former MLB commissioner Bud Selig laid out one of his key performance metrics when he took the role on a permanent basis in 1998, telling team owners, “Look, guys, in the end you can judge me by asset values. Because in the end, that is really the sum total of everything we do.”

That same measure can now be applied to the NWSL and commissioner Jessica Berman (above) on the heels of a record-level franchise sale in San Diego that dramatically resets team values across the league.

The Wave, a third-year franchise, has been acquired by the Levine Leichtman family from billionaire Ron Burkle for $113 million. The two-stage agreement, which could later bring the team value to $120 million, accelerates what has already been a dramatic run-up in team prices in the last two years.

Source: Front Office Sports

bottom of page