When UCLA track and field athlete Shawn Toney found out the Bruins would be joining the Big Ten, he heard the same justifications as everyone else.

“Yeah, travel’s going to be a pain in the ass,” Toney was told. “It’s money. We’re getting money. Obviously it’s mostly because of the football program. But money for the football program is money for the athletic department — which trickles down to us.”

But many Olympic sports athletes, coaches, and advocates believe the tradeoff between revenue and travel won’t be worth it.