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The Biggest Star at the Men’s Final Four Mostly Missed the NIL Gold Rush

Apr 8, 2024

Zach Edey’s Purdue career will end after Monday’s national championship game against Connecticut, and he has had two consecutive National Player of the Year awards, a Final Four run, and the school is already retiring his No. 15 jersey.

And he’s barely profited off it.

While NC State’s DJ Burns piled up NIL deals along the way of his team’s Cinderella run to the Final Four, Edey has not become a legend at the bank.

“I feel like I’m missing out on a lot of money,” Edey said at the Final Four ahead of Purdue’s win that clinched a title game berth.

Source: Front Office Sports

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