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Nike’s Total 90 Trademark Revival Runs Into Reverse Confusion Claim
Nike is defending its revived Total 90 soccer line against trademark infringement claims brought by a smaller company that obtained federal registration for the mark after Nike’s earlier registration lapsed. Central to the dispute is whether Nike’s longstanding but allegedly limited recent use of the mark preserves its common-law rights despite the lapse of its federal registration. The court denied the plaintiff’s motion for a temporary restraining order (TRO) and, follow
Alec McNiff
12 hours ago5 min read


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